American
Civil War Sesquicentennial Tourism Marketing
Program
Sesquicentennial
Tourism Marketing Program Fact Sheet
For
an Application, Please Visit VATC.org
The
Virginia Sesquicentennial of the American
Civil War Commission and the Virginia Tourism
Corporation (VTC) have created a special American
Civil War Sesquicentennial Tourism Marketing
Program. This program will help Virginia community
organizations, working in partnership with
the local tourism industry and local sesquicentennial
committees, in promoting the observance of
the 150th anniversary of the American Civil
War.
This
objective can be accomplished through actions
that include the following:
-
Encouraging and stimulating investment by
combined efforts of local, regional and
statewide entities for Civil War-related
cultural marketing initiatives.
-
Marketing
Virginia as a year-round travel destination
for individuals and groups.
-
Marketing
the historical and cultural attractions
of Virginia to international travelers.
Proposed
events or programs must support and further
the Commission's annual conference topic,
themes, established programs, or goals, which
are outlined below:
Signature
Conference topics and annual themes:
|
2009 |
|
Conference
topic: America on the Eve of the Civil
War
Military theme: Military Technology in
the Nineteenth Century
Cultural theme: Life in Virginia’s
Counties, Cities and Towns |
|
2010 |
Conference
topic: Race, Slavery and the Civil
War: The Tough Stuff of American History
and Memory
Military theme: The Union Responds to
Growing Sectional Tensions
Cultural theme: Slavery and Freedmen in
Virginia |
|
2011 |
Conference
topic: American Military Strategy
and the Civil War
Military theme: Mobilizing for War: The
Opening Moves in the Virginia Theater
Cultural theme: The Road to Secession |
|
2012 |
Conference
topic: Leadership and Generalship
in the Civil War
Military theme: The Valley Campaign and
the Rise of the Army of Northern Virginia
Cultural theme: Agriculture, Manufacturing
and Commerce in Virginia |
|
2013 |
Conference
topic: The Home Front in the Civil
War
Military theme: The Confederates Counter-Attack,
and the Union Turns the Tide
Cultural theme: Communications, Letters
and News on the Home Front |
|
2014 |
Conference
topic: Civil War in a Global Context
Military theme: On to Richmond: The Burden
on the Soldiers in the Field
Cultural theme: The Strain of War on the
Families and Communities |
|
2015 |
Conference:
The Memory of the Civil War
Military theme: The Fall of Richmond,
Lee's Retreat, and Surrender
Cultural theme: Reunion and Rebuilding
on the Home Front |
Commission's
goals:
Diversity:
The commemoration will be inclusive of, and
meaningful to, all Virginians, particularly:
-
Diverse
racial and ethnic groups;
-
Immigrants
and citizens who do not have a hereditary
link to the American Civil War; and
-
Young
people who do not understand the relevance
of the American Civil War to today's population
Inclusiveness:
The commemoration will seek to portray a fair
and balanced story of Virginia's participation
in the American Civil War that includes multiple
perspectives: African-American, Union and
Confederate; battlefront and home front; political,
social and military legacies.
Education:
The commemoration period include a strong
education component designed to ignite a renewed
interest in Virginia's historical heritage.
Opportunities will be provided to re-examine
the lessons of the past and the legacies of
the Civil War to understand how they affect
the present and continue to shape our future.
Permanence:
The commemoration will imprint Virginia history
and leave a positive and rich legacy well
beyond 2015.
For
More Information, Please Visit VATC.org
|
